£35.00
This course is aimed at anyone who is involved in promoting and marketing their business online. It provides insight into how TikTok can be used to promote the company.
TikTok is one of the world’s fastest growing social networks and is available in over 150 markets with over 1 Billion users each month. The format involves posting short-form videos – mostly for entertainment. However, it also presents significant opportunities for businesses.
This course starts with the history of TikTok, its user demographics and the three business benefits offered by the platform. On a practical level, we’ll show you how easy it is to create your TikTok Business account and optimise your profile.
There’s information on how to create engaging content for your existing and potential customers, how to get to know your target audience, develop your content strategy and partner with influencers.
TikTok ads spread awareness of your company or promote the sale of your products or services. We’ll discuss the importance of TikTok advertising campaign strategies, whether it’s a one-off offer, an advertisement group or a collection of advertisement groups.
Finally, we’ll show you how to use TikTok’s analytics tools to monitor the success of your advertising and use your insights to generate increasingly effective campaigns in the future.
By the end of this course, you will be able to:
• Understand the business benefits offered by the platform and how to create and optimise a business profile.
• How to create a brand identity, content strategy and partnering with influencers.
• Know how to plan and set up effective advertising campaigns.
Approximately 30 minutes are required for this course.
A short test concludes each module. A passmark of 70% for each module is required to successfully pass the course.
Approved by CPD
Everyone, regardless of their age, gender, religion, ethnicity or background has the right to a healthy, happy life. Safeguarding is about minimising and managing the risks to vulnerable individuals.
This course, ‘Safeguarding Children’, is aimed at anyone who has a duty of care for, or comes into contact with children in their chosen profession. Although most children are brought up in loving, nurturing environments and grow up to lead happy
lives, the subject has to be discussed in order to better protect those children that need it most.
During this online course you will hear many facts, figures and details surrounding the risk to children, the types of abuse suffered, how to recognise the signs of abuse and key safeguarding legislations put in place to minimise the abuse of children.
Once you are able to recognise the signs of possible abuse, and know the steps you should take if you suspect it you will be better able to protect the children in your care.
Approved by CPD and ILM
A leader doesn’t necessarily have to be a ‘manager’, but it’s difficult to see how a manager could be truly effective without having at least some leadership skills.
This course will introduce you to some of the important techniques and theories that can help you to improve your leadership skills and be more effective in your role.
Candidates completing this course will receive an ILM Certificate.
Approved by CPD
This course will start by looking at some examples and statistics which highlight the seriousness and extent of aggressive pupil behaviour, it will then go on to explain how you can identify the stages of aggression and provide some tips on how you could de-escalate a pupil before they lash out. It also looks at where the law stands on this subject and finally best practice in theory if you ever do need to restrain a pupil.
“Brilliant – explained everything thoroughly. I learnt so much today.
Louise is lovely, easy to understand and very helpful. I enjoyed her relaxed style.
Brilliant at keeping the lesson interesting and easy to learn.
Professional, good at explaining and very engaging with a wealth of relevant experience.
Very informative and relaxed. Trainer very helpful with all questions asked.
Super-informative but also fun.
Clearly knows her stuff. Kept us interested and made sure we were involved.
Very knowledgeable and enthusiastic about the topic making it interesting to listen to.”
Scottish Certificate for Personal Licence Holders - Delegate Feedback
